WHITE PAPER:
More than 1500 z/Journal readers and BMC Software customers worldwide recently shared their top priorities for IT in 2010. The survey results might surprise you. Get the full report.
EBOOK:
With this 3-part ebook, discover how purchase intent data can help your organization gain a competitive advantage in your specific markets. Learn how to evaluate practical applications of B2B purchase intent data for marketing, sales, and ABM. And explore how intent data can help your organization capture more demand, accelerate sales, and more.
EBOOK:
Data analytics for the solution of first-order business problems is probably more important than ever. It is not new. Companies and organisations have been analysing computerised data for many decades. But all sorts of companies now pronounce themselves "data driven". Read more about business analytics trends in this exclusive e-guide.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EGUIDE:
In this e-guide, read more about the trends that are shaping the demand for AI and how organizations including healthcare service providers and F1 racing teams are leveraging technology on their own terms.
EZINE:
In this week's Computer Weekly, we talk to the Office for National Statistics about the important role data plays in the battle against Covid-19. We also look at the speedy deployment of the Scottish contact-tracing app and report on a discussion about the UK government's delayed response to its digital identity consultation. Read the issue now.
EBOOK:
In this week's Computer Weekly, Microsoft CEO Satya Nadella explains why he has made empathy a key part of technology innovation. We examine the latest news in the ongoing debate over the tax status of IT contractors in the public sector. And we ask if an emphasis on creativity will help attract more young people to work in IT. Read the issue now.
EGUIDE:
Artificial Intelligence and human analysis have been coming together in recent years. Whether using packaged BI and data preparation tools, or languages like Python and R, business analysts and data scientists and engineers alike have been exploring the use of machine learning algorithms to augment their data analyses. Read more in this e-guide.
